Page-specificĭata is a good candidate for programmatic generation. Good descriptions are human-readable and diverse. In the latter case, however, programmatic generation of the descriptions can beĪppropriate and are encouraged. For larger database-driven sites, like product aggregators, hand-written descriptions can be Page is easy: since each article is hand-written, it takes minimal effort to also add a one-sentenceĭescription. Information is clearly tagged and separated:įor some sites, like news media sources, generating an accurate and unique description for each Meta description can bring all this data together.įor example, the following meta description provides detailed information about a book, and Key bits of information-price, age, manufacturer-scattered throughout a page. That might not be displayed in the snippet otherwise. This can give potential visitors very relevant information For example, news or blog postings can list the author, date
The meta description doesn't just have to be in sentence format it's also a great place to Include relevant information about the content in the description The critical URLs like your home page and popular pages. If you don't have time to create a description forĮvery single page, try to prioritize your content at the very least, create a description for Use page-level descriptions everywhere else. Use site-level descriptions on the main home page or other aggregation pages, and Wherever possible, create descriptions that accurately describe the Identical or similar descriptions on every page of a site aren't helpful when individual pagesĪppear in search results. If you want to add a meta tag to your website, search for instructionsĪbout modifying the of your page on your CMS (for example,Ĭreate unique descriptions for each page on your site Settings page or some other mechanism to tell search engines about meta tags. Instead, your CMS might have a search engine Your HTML directly, or you might prefer not to. If you use a CMS, such as Wix, WordPress, or Blogger, you might not be able to edit Long a meta description can be, but the snippet is truncated in Google Search results as needed, They are like a pitch thatĬonvince the user that the page is exactly what they're looking for. A meta description tag generally informs and interests users withĪ short, relevant summary of what a particular page is about. Snippet in search results, if we think it gives users a more accurate description than would be possible purelyįrom the on-page content. Google will sometimes use the tag from a page to generate a Best practices for creating quality meta descriptions The page from being shown in a snippet by using the data-nosnippetĪttribute. To specify the maximum length for your snippets, use To prevent Google from displaying a snippet for your page in search results, use the Search results, or let Google know about the maximum lengths that you want your snippets to be. You can prevent snippets from being created and shown for your site in
#BEING META DEFINITION HOW TO#
How to prevent snippets or adjust snippet length
Meta description tags: Google sometimes uses tagĬontent to generate snippets, if we think they give users a more accurate description than can.Learn more about how rich results can improve your site's listing in search results. Site owners have two main ways to suggest content for the snippets that we create:ĭata to your site to help Google understand the page: for example, a review, recipe, business, Might show different snippets for different searches. Preview the page content that best relates to a user's specific search. Snippets are automatically created from page content. You can help improve the quality of the snippetĭisplayed for your pages by following the best practices for creating quality meta descriptions. While we can't manually change snippets for individual sites, we're always working Open Monday-Friday 8-5pm, located in the Fashion District. Get everything you need to sew your next garment. We may also use informationįound on the page, or create rich resultsĪn illustration of a web result in Google Search, with a highlighted box around the snippet part Uses a number of different sources to automatically determine the appropriate snippet, includingĭescriptive information in the meta description tag for each page. Other properties (for example, Google News). A snippet is the description or summary part of search result on Google Search and
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